McLAREN RACING AND JACK DANIEL’S ANNOUNCE LIMITED EDITION TENNESSEE WHISKEY BOTTLE

LIMITED EDITION BOTTLE
The limited edition bottle features McLaren’s distinctive papaya colourway, and a customized label and packaging
In celebration of Jack Daniel’s partnership with the McLaren Formula 1 team, fans now have the opportunity to own a piece of brand history – in a bottle. This limited edition bottle design for Jack Daniel’s Tennessee Whiskey commemorates the two pioneering founders behind each of these iconic brands – Mr. Jack Daniel himself and Bruce McLaren.

This limited edition bottle will be available in select Formula 1 race cities across the globe as early as May 2023
The two brands use the partnership to celebrate their rich histories, shared ambition to innovate, and to provide exciting and unique activations for their fans. To mark the 2023 Australian Grand Prix, Jack Daniel’s launched the Papaya Pit-Stop, a cocktail inspired by the McLaren F1 Team, at a renowned Melbourne rooftop bar.

BRINGING TWO ICONIC BRANDS TOGETHER
Jack Daniel’s and McLaren Racing announced a multi-year partnership making Jack Daniel’s Tennessee Whiskey an Official Partner of the McLaren Formula 1 Team beginning in 2023. Jack Daniel’s has over 155 years of heritage in crafting whiskey and will enter Formula 1 for the first time with McLaren to evolve its global presence and reach new consumers.

McLaren & Jack Daniel’s
Official 2023 Partship.